Cora Harrington, Author at IFB

How To Host a Giveaway to Grow Your Following

So, you want to host a giveaway on your blog, Instagram or YouTube channel? How exciting! Giveaways are a great way to treat your readers, promote your blog and/or social media platforms, and cement good...

How to Approach Brands for Freebies

Many bloggers, fashion bloggers included, see freebies as a "perk" of running an even moderately successful site. Whether you describe such free items as "gifts," "review samples," "collaborations" or somethi...

The Independent Fashion Bloggers’ Guide to…SEO

Though some experts claim "SEO is dead," learning the foundations of good SEO (i.e. Search Engine Optimization) for your fashion blog has never been more important. At its heart, SEO is all about making it ea...

How to Negotiate an Ad Contract for Your Blog

I've talked about negotiating on IFB a couple of times now, both on the affiliate side and the ad sales side, but there's always more to say because negotiating is a complex topic...especially when you're fir...

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The Independent Fashion Bloggers Guide To…Gifting and Product Reviews

As a fashion blogger, receiving products for review or as gifts can be a great way to try out new items and share your thoughts with your audience. However, it's important to approach this with a keen sense...

Advanced Affiliate Marketing: How to Negotiate for Higher Commission Rates

It seems like every fashion blogger is a part of an affiliate network now. From Skimlinks to RewardStyle, partnering up with a brand (or dozens of brands!) has never been easier. In case you haven't heard of ...

Hiring Help For Your Blog, pt. 1: Why Hire Someone and What Kinds of Jobs to Hire For

Note: This article is based on a roundtable presentation I gave at Blogalicious. You may not know this, but many famous or "big" bloggers have an entire team of people behind them. This invisible (but esse...

3 Things No One Tells You About Being a Full Time Blogger

There's a lot of glamour associated with being a full time blogger. Many people think it's all fast money, sponsored trips, and fabulous clothes (if only!). While being a full time fashion blogger is absolute...

Monetizing Your Blog: How to Figure Out Your Banner Ad Rates

Despite the increasing popularity of new ad types like native advertising, advertising and programmatic ads, banners are still one of the most popular forms of advertising, and they're usually the first kind ...