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In Full Bloom: 3 Floral Dresses Styling Ideas


It is a well-known fact that spring is synonymous with the season of flowers. This year, however, the floral trend will extend into summer, promising an abundant display of large, brightly colored, and even three-dimensional flowers in fashionistas' wardrobes.

Forget the traditional floral print dresses. Designers have embraced innovation, creating eye-catching new versions. From intricate 3D embellishments to exquisite prints that transform dresses into works of art, there are options to suit every taste.

Creativity takes the spotlight! While flowers remain a central theme for this season, many brands have interpreted them in their own unique way, often moving away from the classic romantic style.

Countless variations of floral

From the practical yet elegant shirt dresses to draped mini designs, women's dresses will look like blooming gardens. But there's more. There will also be space for models featuring minimalist patterns, stylized motifs, and botanical prints with a romantic and bohemian flair.

A good example is this selection of D&G floral dresses, which leans towards a more retro style, journeying back to the 1960s through its use of not only dresses, but also low-waisted trousers, short shirts, and accessories.

Three styling ideas with floral dresses

As anticipated, flowers are the stars of the latest prêt à porter and haute couture collections. However, the bucolic style of the classic floral pattern has been interpreted in a more contemporary way by numerous designers. Realistic prints, subtle or elaborate floral details, bows, ruffles, and three-dimensional applications were the undisputed protagonists of fashion shows.

If you wish to embrace the trend of the season and add a floral dress to your closet, versatility and fit are the main aspects to consider when choosing.

The best choice is to opt for a style that can enhance your silhouette and that suits a variety of occasions, both formal and casual.

If you struggle to find your way through the different alternatives, here are three style ideas from which you can draw inspiration for your looks.

Simple lines and bold floral patterns

A dress with a linear and simple cut, like a sheath dress, can be worn on a variety of occasions. Its clean, minimalist lines highlight the distinctive floral print, which is the true focal point of this look. An example could be the long, fitted sheath dress by Rowen Rose, featuring yellow roses on a light blue background.

To maintain balance, with flamboyant prints it is best not to overdo the accessories. Consider pairing this type of dress with elegant and timeless ballet flats, mules, or simple flat sandals. To complete the look, for daytime you can opt for a matching shoulder bag or a structured bucket bag.

Midi dresses: the trump card of summer 2024

This year the floral midi dress will be ruling the boutiques. Elegant, practical, and versatile, this style can be worn on a variety of occasions. 

Tight-fitting, loose and flared, with puff sleeves or strapless, the options are countless.

A perfect example is the Marni dress adorned with delicate yellow flowers on a light blue background and a balloon skirt. The ideal choice for those who love a romantic and slightly retro style.

The popularity of the midi dress lies in its versatility. In fact, simply changing shoes or accessories is all it takes to turn it from a daytime dress into an elegant evening outfit. For more formal events, you can instead pair it with heeled sandals or a matching pair of pumps.

If you are wearing bright colors or flashy patterns, it is advisable to opt for shoes in neutral shades to balance the outfit.

Caftan dress: A Mediterranean twist to your look

The caftan dress is one of the trends of summer 2024. Loved by celebrities for its elegant yet bohemian vibe, is the must-have item to put in your suitcase for your vacation. Pair it with low sandals and a raffia bag for the perfect summer look.

Even this dress will feature floral patterns this year. A perfect example is the opulent and loose design made by Dolce and Gabbana, with red macro anemones on a purple background for a sophisticated and sensual look. Pointed mules or low sandals would be the perfect final touch.

Combinations to avoid

Although floral dresses offer so many matching possibilities, there are some combinations that should be avoided. Contrasting prints or too many colors can, in fact, create chaotic and non-harmonious looks.

  • If you love colorful accessories, choose shades that echo the tones of the dress;
  • Do not juxtapose styles that are too different from each other, such as animal prints or geometric patterns. 
  • If you wear a dress with flashy patterns, it is best to complement it with discreet and minimal accessories
  • Finally, wearing excessively high heels for casual daytime outfits is not recommended.

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