Cora Harrington, Author at IFB Independent Fashion Bloggers Thu, 03 Oct 2024 10:48:18 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 https://heartifb.com/images/cropped-ifb-logo-512-32x32.png Cora Harrington, Author at IFB 32 32 How To Host a Giveaway to Grow Your Following https://heartifb.com/how-to-host-a-giveaway/ https://heartifb.com/how-to-host-a-giveaway/#comments Sat, 23 Dec 2017 00:00:34 +0000 https://heartifb.com/?p=128979 So, you want to host a giveaway on your blog, Instagram or YouTube channel? How exciting! Giveaways are a great way to treat your readers, promote your blog and/or social media platforms, and cement good relationships with brands. They help to build a community surrounding your blog and, if done correctly, can increase your amount of authentic […]

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How to Approach Brands for Freebies https://heartifb.com/how-to-approach-brands-for-freebies/ https://heartifb.com/how-to-approach-brands-for-freebies/#comments Fri, 30 Jun 2017 17:00:53 +0000 https://heartifb.com/?p=131594 Many bloggers, fashion bloggers included, see freebies as a “perk” of running an even moderately successful site. Whether you describe such free items as “gifts,” “review samples,” “collaborations” or something else entirely, freebies can be either a huge burden or a massive benefit to your blog. Done well, samples give you access to product you […]

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The Independent Fashion Bloggers’ Guide to…SEO https://heartifb.com/the-independent-fashion-bloggers-guide-to-seo/ https://heartifb.com/the-independent-fashion-bloggers-guide-to-seo/#comments Wed, 27 Aug 2014 19:38:40 +0000 https://heartifb.com/?p=131597 Though some experts claim “SEO is dead,” learning the foundations of good SEO (i.e. Search Engine Optimization) for your fashion blog has never been more important. At its heart, SEO is all about making it easier for search engines to find your content. Google (or your search engine of choice, whatever it may be), wants […]

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How to Negotiate an Ad Contract for Your Blog https://heartifb.com/how-to-negotiate-an-ad-contract-for-your-blog/ https://heartifb.com/how-to-negotiate-an-ad-contract-for-your-blog/#comments Mon, 02 Jun 2014 19:36:20 +0000 https://heartifb.com/?p=131388 I've talked about negotiating on IFB a couple of times now, both on the affiliate side and the ad sales side, but there's always more to say because negotiating is a complex topic…especially when you're first learning how to do it. Even though I feel pretty practiced in negotiating now, I remember how hard it […]

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The Independent Fashion Bloggers Guide To…Gifting and Product Reviews https://heartifb.com/the-independent-fashion-bloggers-guide-to-gifting-and-product-reviews/ https://heartifb.com/the-independent-fashion-bloggers-guide-to-gifting-and-product-reviews/#comments Mon, 21 Apr 2014 19:37:54 +0000 https://heartifb.com/?p=131298 As a fashion blogger, receiving products for review or as gifts can be a great way to try out new items and share your thoughts with your audience. However, it's important to approach this with a keen sense of ethics and transparency, especially when it comes to disclosing any relationships with the brand or company […]

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Advanced Affiliate Marketing: How to Negotiate for Higher Commission Rates https://heartifb.com/advanced-affiliate-marketing-how-to-negotiate-for-higher-commission-rates/ https://heartifb.com/advanced-affiliate-marketing-how-to-negotiate-for-higher-commission-rates/#comments Mon, 24 Feb 2014 20:36:35 +0000 https://heartifb.com/?p=131120 It seems like every fashion blogger is a part of an affiliate network now. From Skimlinks to RewardStyle, partnering up with a brand (or dozens of brands!) has never been easier. In case you haven't heard of affiliate marketing before, it can be broken down rather simply as follows:  a brand, preferably one you like, […]

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Hiring Help For Your Blog, pt. 1: Why Hire Someone and What Kinds of Jobs to Hire For https://heartifb.com/hiring-help-for-your-blog-pt-1/ https://heartifb.com/hiring-help-for-your-blog-pt-1/#comments Thu, 07 Nov 2013 19:45:40 +0000 https://heartifb.com/?p=130529 Note: This article is based on a roundtable presentation I gave at Blogalicious. You may not know this, but many famous or “big” bloggers have an entire team of people behind them. This invisible (but essential) support staff can number into the dozens, and include all types of professionals – from photographers to attorneys to […]

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3 Things No One Tells You About Being a Full Time Blogger https://heartifb.com/3-things-no-one-tells-you-about-being-a-full-time-blogger/ https://heartifb.com/3-things-no-one-tells-you-about-being-a-full-time-blogger/#comments Wed, 21 Aug 2013 22:00:10 +0000 https://heartifb.com/?p=129874 There's a lot of glamour associated with being a full time blogger. Many people think it's all fast money, sponsored trips, and fabulous clothes (if only!). While being a full time fashion blogger is absolutely fun and exciting, it can also be really hard and really frustrating…especially when you're in the middle of a bad […]

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Monetizing Your Blog: How to Figure Out Your Banner Ad Rates https://heartifb.com/monetizing-your-blog-how-to-figure-out-your-banner-ad-rates/ https://heartifb.com/monetizing-your-blog-how-to-figure-out-your-banner-ad-rates/#comments Thu, 18 Jul 2013 22:00:03 +0000 https://heartifb.com/?p=129553 Despite the increasing popularity of new ad types like native advertising, advertising and programmatic ads, banners are still one of the most popular forms of advertising, and they're usually the first kind a blogger tries when beginning to monetize their blog. A banner ad is basically a brand paying you to upload their image to […]

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