{"id":128936,"date":"2013-05-17T12:00:16","date_gmt":"2013-05-17T19:00:16","guid":{"rendered":"https:\/\/heartifb.com\/?p=128936"},"modified":"2024-02-14T06:06:36","modified_gmt":"2024-02-14T14:06:36","slug":"behind-the-scenes-how-a-fashion-blogger-makes-money","status":"publish","type":"post","link":"https:\/\/heartifb.com\/behind-the-scenes-how-a-fashion-blogger-makes-money\/","title":{"rendered":"Behind the Scenes: How a Fashion Blogger Makes Money"},"content":{"rendered":"

\"behind
\nI always appreciate getting a “behind the scenes” look at income breakdowns and the nuts & bolts of making a living as a blogger, so I thought I'd get on the other side of it today and give you a peek inside my income stream over the last 5 years. I was inspired by the ProBlogger's recent income stream post<\/a>, and although I don't have 12 streams like he does, I think it's interesting to look at how the income streams I do have have changed over the years.<\/p>\n

To keep it easy, I just measured from January 1 to May 15th of each year:<\/p>\n

2013:<\/p>\n

\"income<\/p>\n

This year is the first year I've had any freelancing income. And I also just added Google Adsense back into my sites late last year, so that is a relatively new income stream. I used Adsense in the very beginning back in 2004-2005, and it was good income for me, but never “great,” and back then it wasn't as easy to control or manage, and they were mostly text ads. As soon as I started getting a lot of weight loss ads show up I took all the ads down and didn't put them back on my site until last year. Google Adsense is always most profitable on sites that get a LOT of traffic, and you've heard stories about bloggers making many thousands of dollars from Adsense, but the reality is that for most bloggers, it's more like hundreds of dollars.<\/p>\n

In 2012<\/strong>, direct ad sales made up 34.9% of my income and affiliate commissions made up 65.1%.
\nIn 2011<\/strong>, ad sales made up 47.9% and affiliate commission made up 52.1%.<\/p>\n

It kind of goes like this back until 2008<\/strong> and years prior when the majority of my income came from direct ad sales instead of affiliate commission:<\/p>\n

\"income<\/p>\n

I only have numbers beginning in 2008 when I started using Quickbooks to do my accounting (which I recommend highly), before that, I don't even want to remember what I was doing!! But I think it's very interesting to note the shift occurring between more of my income coming from direct ad sales vs. affiliate commission.<\/p>\n

There are a few reasons for this:<\/p>\n