{"id":168771,"date":"2017-10-16T02:43:00","date_gmt":"2017-10-16T09:43:00","guid":{"rendered":"https:\/\/heartifb.com\/?p=168771"},"modified":"2024-02-15T02:45:45","modified_gmt":"2024-02-15T10:45:45","slug":"simply-dubai","status":"publish","type":"post","link":"https:\/\/heartifb.com\/simply-dubai\/","title":{"rendered":"5 Tips for Fashion and Beauty Bloggers From SIMPLY Dubai 2024"},"content":{"rendered":"
This past Thursday IFB\u2019s Laura Kell had the pleasure of attending the 2nd<\/sup> annual SIMPLY Dubai conference<\/a>, at the\u00a0Kempinski Hotel <\/a>in the Mall of the Emirates.<\/a><\/p>\n SIMPLY<\/a> partnered with the Azdef Group<\/a> to bring a day of industry insider panel talks to Dubai. Conference attendees listening to moderated discussions on the topics of fashion, beauty, blogging and tech, in between networking with other bloggers and influencers. Catt Sadler<\/a> (E! News and theCATTWALK<\/a>), Karen Wazen and Jacey Duprie<\/a> (Damsel in Dior) were featured as keynote speakers, along with a number of UAE-based bloggers and business women.<\/p>\n <\/p>\n If you\u2019ve never attended a SIMPLY conference we highly recommend you do \u2013 especially if you\u2019re a budding fashion blogger or influencer. In addition to SIMPLY Dubai, SIMPLY\u00a0hosts events in NYC and L.A<\/a>\u00a0on a regular basis. Check out the\u00a0SIMPLY website<\/a> for more information on their upcoming events, conferences and talks.<\/p>\n Without a doubt, the entire day of SIMPLY Dubai was very insightful. Therefore, we\u2019ve rounded up the top 5 pieces of wisdom for fashion bloggers and influencers, that we took away from the conference…<\/p>\n SIMPLY Dubai\u2019s keynote speakers Jaycee Duprie<\/a> (Damsel in Dior) and Instagram influencer Karen Wazen<\/a> hammered home that if you want your blog to be a success, you need to treat it like a business. And while we\u2019ve heard it before (and understand that it\u2019s easier said than done), Wazen is 100% right.<\/p>\n \u201cThere\u2019s no elevator or escalator to success,\u201d one speaker added, as the day progressed. \u201cYou have to take the stairs.\u201d<\/p>\n When it comes to succeeding as a blogger and influencer, Dupire and Wazen dished out relatively old-school advice that we\u2019ve heard over and over again here at IFB:<\/p>\n The overall takeaway? If you want your blog, Youtube channel or Instagram to succeed invest in it and take it seriously<\/em>! One SIMPLY Dubai attendee asked Duprie and Wazen the following question: When is it right to start charging brands for sponsored posts, social media shoutouts and collaborations?<\/p>\n The Answer: \u201cThe minute you start asking for money, the minute you\u2019ll start earning it.\u201d Essentially, when it starts to feel right you're probably ready to start charging for sponsored content.<\/p>\n Once you feel you have something of value to offer brands, go ahead and ask for the money (just be sure to stay authentic and keep true to your<\/em> brand too<\/a>). It might take a little time to figure out your rates, but if you believe in your business and what you have to offer brands (even if it\u2019s a small following) you will succeed and start earning.<\/p>\n \u201cYour Instagram should do one of the four things,\u201d said celebrity stylist-entrepreneur-author Kelly Lundberg<\/a>, as she moderated the SIMPLY Dubai\u2019s Fashion Influencer Panel, \u201cInspire, educate, give a behind-the-scenes sneak peak or provide a sense of community to your followers.\u201d<\/p>\n And Instagram was a big talking point for the SIMPLY Dubai\u2019s Fashion Influencer Panel. Like blogging, the speakers on the panel (Tamara Al Gabbani<\/a>, Fashion Pirate\u2019s Zeynab El-Helw<\/a> and Nour Aldin, to name a few) all agreed it\u2019s important to post consistently if you\u2019re looking at building up your brand as an Instagram influencer.<\/p>\n Pre-plan and schedule your posts, but also keep in mind it\u2019s important to be real and authentic. And don\u2019t be afraid to repost other people\u2019s content – just be sure to give them credit.<\/p>\n \u201cLook at Huda [Kattan\u2019s] Instagram,\u201d said TV Presenter and Dubai-based Instagram influencer Nour Aldin, referring to the Huda Beauty account<\/a>. \u201cAll she does is repost other people\u2019s content and she has a huge following.\u201d<\/p>\n And while some of the speakers on SIMPLY Dubai\u2019s Fashion Influencer panel admitted to posting their images on the fly, Fashion Pirate's Zeynab El-Helw<\/a> did disclose that she uses Planoly<\/a> in order to schedule her posts in advance. Karen Wazen also disclosed during her talk that she uses Snapseed to edit her photos for Instagram.<\/a><\/p>\n P.S. If you're looking to improve your Instagram game, check out IFB's 10-Day Instagram Essentials course<\/a>. During the Stylist Panel celebrity and influencer-stylists Ugo Mozie<\/a>, Vasil Bozhilov<\/a>, Aram Kabbani<\/a>, Kelly Lundberg<\/a> and Teresa Karpinska discussed what it meant to work with clients in the industry. Most bloggers are more interested in landing paid collaborations with brands, Style Drifter\u2019s Teresa Karpinska had some universal words of wisdom when it comes to working with others<\/p>\n \u201cYou need to put your ego to the side,\u201d Karpinska stated. \u201cYou need to look at the bigger picture and take into account the client\u2019s opinion.\u201d<\/p>\n So, what's the takeaway for bloggers and influencers? Sponsored posts and paid collaborations aren\u2019t all about you. Bloggers and influencers should be working hand-in-hand with a brand (i.e. their client), in order to ensure everyone is happy with the end result of a collaboration.<\/p>\n Karpinska also mentioned how important it was for bloggers and influencers to reach out to brands, potential clients, etc. and \u201cput yourself out there\u201d on social media. Don\u2019t be afraid to message companies directly via Instagram\u2019s DM – but it\u2019s also equally important to be doing in-person networking. \u201cYou are your own business card,\u201d Karpinska said, as she stressed how important it is to form connections with people in person.<\/p>\n One very important takeaway from the SIMPLY Dubai Entrepreneur Panel? If you\u2019re considering starting a business, there is no excuse as to why you shouldn\u2019t.<\/p>\n Moderated by Alia Fawad<\/a> (ITP Live), SIMPLY Dubai\u2019s Entrepreneur Panel featured prominent UAE-based business women Fatma Al Mulla (FMM by Fatma Al Mulla<\/a>), Sara Al Madani (Shabarbush Restaurant<\/a>, Social Fish<\/a>, Rouge Couture<\/a>), Bodour Al Hilali (Belle Femme Beauty Salon) and Mariam Yeya (Mrs. Keepa<\/a>). All speakers gave excellent insight into the world of entrepreneurship in Dubai.<\/p>\n What business tips did these savvy ladies dish out to the SIMPLY Dubai crowd? If you don\u2019t have a \u201cbusiness mind\u201d, find a business partner that has the business smarts. Use crowd-funding if you need to raise money or reach out to your network for investors. Work hard, get up early and persevere.<\/p>\n \u201cThere really is no excuse nowadays,\u201d said Her Excellency, Sara Al Madani. Al Madani founded her first business at the age of fifteen, and has been a serial entrepreneur ever since.<\/p>\n So, whether it\u2019s blogging or running your own clothing line, starting a business is always tough. You need to stay committed, in order to reap the rewards. Don\u2019t make excuses and just crack on with it.<\/p>\n ~<\/strong><\/p>\n Overall, IFB's Laura Kell had a great day at the SIMPLY Dubai conference and highly recommends bloggers, vloggers and influencer of all levels to consider attending a SIMPLY<\/a> event.<\/p>\n Special thank you to Sarah Boyd, the\u00a0SIMPLY team and The Azdef Group for having IFB at Simply Dubai.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" This past Thursday IFB\u2019s Laura Kell had the pleasure of attending the 2nd annual SIMPLY Dubai conference, at the\u00a0Kempinski Hotel in the Mall of the Emirates. SIMPLY partnered with the Azdef Group to bring a day of industry insider panel talks to Dubai. Conference attendees listening to moderated discussions on the topics of fashion, beauty, […]<\/p>\n","protected":false},"author":244525,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[7607],"tags":[],"class_list":["post-168771","post","type-post","status-publish","format-standard","hentry","category-fashion-events"],"yoast_head":"\nSIMPLY<\/a> Dubai 2017<\/h2>\n
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Invest In Your Blog – And Take it Seriously!<\/strong><\/h3>\n
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\nHarper's Bazaar Arabia Editor-in-Chief, Louise Nichol, moderating keynote speakers Jacey Duprie and Karen Wazen.<\/p>\n\u201cThe minute you start asking for money, the minute you\u2019ll start earning it.\u201d<\/strong><\/h3>\n
4 Secrets To Growing A Successful Instagram Account<\/strong><\/h3>\n
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\nFashion Influencer Panel, Moderated by Kelly Lundberg.<\/p>\n\u201cYou Are Your Own Business Card\u201d<\/strong><\/h3>\n
No Excuse<\/h3>\n