{"id":169383,"date":"2017-12-13T06:14:20","date_gmt":"2017-12-13T14:14:20","guid":{"rendered":"https:\/\/heartifb.com\/?p=169383"},"modified":"2024-02-13T03:42:51","modified_gmt":"2024-02-13T11:42:51","slug":"shouldnt-use-instagram-growth-service","status":"publish","type":"post","link":"https:\/\/heartifb.com\/shouldnt-use-instagram-growth-service\/","title":{"rendered":"Why You Shouldn’t Use an Instagram Growth Service"},"content":{"rendered":"
It's tempting, but you shouldn't use an Instagram growth service<\/strong><\/p>\n <\/p>\n Making your mark on Instagram – or anywhere online – can be tough. The world of blogging and social media is extremely competitive, especially going into 2018.<\/a><\/p>\n The platform is over saturated with influencers of all levels. Scoring authentic followers is hard. And with the new algorithm, getting engagement from your audience is more challenging than ever.<\/p>\n It\u2019s understandable that many bloggers and influencers might want to make life easier for themselves, by seeking out a helping hand. It could be in the form of comment pods and a virtual assistant. Or it could be with the help of a third-party Instagram growth service.<\/p>\n While third-party growth services aren\u2019t illegal, they are against Instagram\u2019s Terms of Use.<\/p>\n But more importantly, they don\u2019t generate authentic interaction between a target audience and an influencer\u2019s content \u2013 even if the interaction gained from them is \u201creal\u201d.<\/p>\n There are also some other things to take into account such as:<\/span><\/p>\n Furthermore, all of the above also applies to brands. Before signing on to do a project (especially if the project isn't paid) it may be to your benefit to do a once over of their social media growth to see who you are <\/span>really<\/span><\/i> reaching.<\/span><\/p>\n Here's how an Instagram growth service works: these growth “services” are third-party apps that work on a user's behalf. They are automation platforms (consisting of computer robots a.k.a. ‘bots) that complete certain actions (i.e. commenting, liking and following\/unfollowing other accounts) in place of a physical user.<\/p>\n When you sign up to use one of these services, you are letting a bot interact on your behalf. While some growth services claim that they can target a specific niche market or demographic using one is still risky.<\/p>\n Because a ‘bot can\u2019t make judgement calls the way a human brain can slip-ups, like commenting or liking an inappropriate photo, can happen. And that's the least of it.<\/p>\n And worse, if Instagram\u2019s algorithm thinks your interaction on the platform isn\u2019t authentic (i.e. it figures out a ‘bot is posting on your behalf),\u00a0it might shadowban your account.<\/a><\/p>\n While an Instagram growth service may attract some followers and likes for other users, a blogger or an influencer can\u2019t build a community surrounding their content if the use one.<\/p>\n Building a community (i.e. authentic following) on Instagram, Twitter, Facebook, etc. is key to an influencer\u2019s success.<\/p>\n It means there is a level of trust between the influencer and his\/her following. For example, if an average Instagram user wants a recommendation for a new shampoo, she might seek out content from a beauty influencer that (she believes) will provide her with an honest shampoo review. It\u2019s the same way she would ask a friend for a recommendation.<\/p>\n A level of trust cannot be created unless an influencer is engaging and interaction with their audience\u00a0themselves<\/em>. It\u2019s this trust that brands are dying to tap into, in order to get their products out there by \u201cword-of-mouth\u201d influencer marketing.<\/p>\n Therefore. an Instagram growth service is completely counter-productive in building a sense of community surrounding a blogger's or influencer\u2019s account and content. It also gives a brands and companies a false impression, when it comes to the blogger or\u00a0 influencer's authenticity. It's also worth noting many companies are getting very good at spotting in authentic influencers.<\/p>\nOur advice? Don\u2019t do it.<\/h2>\n
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Sounds confusing? We\u2019ll break it down.<\/h2>\n
Why should bloggers, influencers and creators care about building a community?<\/h2>\n
If you're an blogger, influencer or creator…<\/h2>\n